BLANKUniversity of the Arts, London

BLANK is a premium fabric care kit brand dedicated to extending the life of your wardrobe with specialist formulas. The average item of clothing lasts only two years before it is discarded due to loss of shape and colour. The gentle detergents and potent protective fabric mist, made with non-toxic and biodegradable ingredients, are key to preserving the quality of your beloved garments. To clearly differentiate each product category, the packaging uses distinct colours for each category. The logo is debossed on the outer box and labels to convey the brand name strongly.

[Papers]
Outer box: Duplexed Munken Design(170gsm) – Lynx Rough Natural White with G.F Smith Colorplan(175gsm) – Mid green, New blue, Rust, Duplexed Munken Design(170gsm) – Lynx Rough Natural White with G . F Smith Extract(175gsm) – Shall / Debossed
Label: G.F Smith Colourplan(135gsm) – Mid green, New blue, Rust, Harvest
[Printer]
Produced by myself at London College of Communication workshop