Competing Projects 2025

SeasoningSHANGHAI INSTITUTE OF VISUAL ARTS

Seasoning is a mid-range friendship souvenir brand customized for young people aged 24-28 who are rich in lifestyle and love small animals. The brand aims to “add a little flavor to life”, with the design concept of “vitality, sincerity, happiness, and simplicity”, and provides customers with cost-effective and memorable friendship souvenir products with “retro pastoral style” and “animal series”.
Each package is composed of animal bookmarks and paper tote boxes, and customers can customize the animal species and style, as well as the color of the tote box according to their preferences. A white cardboard with support behind the bookmark, which can be placed and used independently. The top of the portable box has a circular handle for easy carrying and hanging. The top, one side edge, and bottom are all designed with locking buckles. The portable box is made of a single piece of paper, which is environmentally friendly and easy to recycle.

Category
Packaging
Country
China
Student
Jing Wang
Tutor
Jijun Hu