Competing Projects 2025
Guido MarsellaBasileADV
For the great refiner of Fiano, a label that tells the beauty of Time.
Guido Marsella was among the first winemakers to believe in the longevity of Fiano di Avellino, making a bold choice: to market the wines two years after the harvest. This dedication to aging reflects a deep connection with Time and thus with history. Therefore, in creating the labels, we delved into the classical iconography of these lands of Magna Graecia. The die-cut of the label reflects the territory, with the shape of the Summonte mountain, where the farm is located, and is printed on Modi White Fedrigoni Self-adhesives material with a stone effect that recalls the rock of the mountain, giving an interesting tactile effect.