EnjoyUniversità IUAV di Venezia

The project arises from the need to communicate the identity of a yacht brand with a young and refined spirit, through an advertising campaign that integrates both offline and online media, combining elegance, dynamism, and innovation. The brochure, created in A5 format with a 7×5 grid, favors a dynamic visual composition, alternating images and text to maintain the reader’s attention and ensure continuity between the pages. This approach is also reflected in the website layout, designed for a 16:9 video format, with a design that enhances a smooth and interactive user experience.