Competing Projects 2025
OttagonoSPAZIOVISION
How else can the tale of our excellence, such as anchovies, tuna and colatura, be made mnemonic if not through an essential creative process. From its complexity to its simplicity, a new Ottagono star is born. A global icon comprehensible to all cultures of the world. The pack is triangular to evoke the art of all times, from harmony to proportion as a symbol of the human and divine relationship.
‘Aqua’ The first element of which we are made and the first that can represent the beautiful Amalfi Coast. Simplicity in its complexity has given light to a global icon comprehensible to all cultures. ‘Verdigris’ From the Monti Lattari mountain range to sage green to represent the flora of our excellence. ‘Terra Rossa’ The earth that belongs to us, red, hot, volcanic. It represents the fertility of know-how and reflects the character of our people, strong even in the face of adversity.