Competing Projects 2025

Pinot Grigio Santa Margherita / PackagingSanta Margherita

Secondary packaging for the Santa Margherita brand, with an original cylindrical shape, modern and essential, on the white background of which the repetition of the lettering ‘Pinot Grigio’ in block letters, in three different finishes and plays of light (Pantone cool grey 3C, with silk-screen varnish and gold foil), creates a decisive but at the same time delicate pattern that reinforces and enhances the product contained inside.

A luxury packaging dedicated to the travel industry, which gives the consumer an unboxing experience, covered with 120gr FSC extra white rough arena paper, which with its rough materiality transfers a completely natural tactile experience and whose bottom and cap closure are made of gold-coloured metal, like the seal of a precious.

In this way, the packaging strikes a perfect balance between the elegance of the packaging of the Santa Margherita Pinot Grigio bottle and the need for a product to travel safely.

Category
Packaging
Country
Italy
Papers
Fedrigoni Special Papers - Arena rough Bianco 120 g/m2
Brand
Santa Margherita
Designer
AdVision Srl