Competing Projects 2025

The Art of Frescoes in FlorenceSale Grosso

A guide designed to explore some of the most beautiful frescoes in the city of Florence. It was conceived for the guests of the Luxury Hotel The St. Regis Florence: a 10-stop tour to discover, on foot, painted stories within churches, convents, and historic palaces.
The dimensions mirror those of a travel notebook (13×21 cm), making it suitable for keeping in a pocket or bag. The Freelife Vellum White paper is ideal for enhancing the depth of light play and the texture of the paintings. Accompanying the guide is an illustrated fold-out map of the city center and a bookmark, both contained in an internal pocket crafted from the back cover.
The kit is wrapped in a band also made from Freelife Vellum, weighing 260 g, coordinated with the cover, thick and sturdy enough to be reusable. The cover features one of the most iconic frescoes, the *Corteo dei Magi* by Benozzo Gozzoli, with some details printed in dry embossed.

Category
Publishing
Country
Italy
Papers
Fedrigoni Special Papers - Freelife vellum White 100 g/m2
Fedrigoni Special Papers - Freelife vellum White 260 g/m2
Fedrigoni Special Papers - Arena Smooth - HP Indigo Natural 120 g/m2
Brand
St. Regis Florence
Designer
Sale Grosso studio
Printer/Converter
Tipolitografia Idealpress S.a.s. di Scheggi Rodolfo & C.