Competing Projects 2022
Antonio Ruggiero - consulente assicurativopaolo de angelis | design & branding
Concept: The figure of the insurer is often demonized and associated with a sort of “debt collector”. Antonio, on the other hand, is an exemplary professional, who understands and understands people, and is able to find the most suitable solution for every single need, helping, and supporting, the customer to build a bright future starting from the design of a solid present. The pyramid, therefore, becomes an icon of ascension, of the construction of something starting from a leathery foundation.
Corporate: For the corporate we have chosen an elegant cobalt paper to enhance the finesse of the project; the logo was printed in letterpress and in relief, as if it were a stamp, to indicate the strength and reliability of the services.