The logo is inspired by the Chinese character “cloud” and consists of three parts: mountain, water, and bridge, symbolizing the construction of an e-commerce ecosystem based on three directions. The top symbolizes the Kunlun Mountains under the sunshine, and the “horizontal” bridge in the middle reflects the Yunmengze platform’s vision of building an enterprise led […]
Archives: Projects
Projects
SHANGHAI INSTITUTE OF VISUAL ARTS – MISGUIDED TALES OF SIGNS
I discovered the phenomenon of damaged traffic signs and was intrigued by the reasons for this. Based on these damaged signs as creative material, I wanted to make experimental graphic design in a humorous way. […]
Hochschule für Künste Bremen – aktiv dran vorbei
This publication on art in architecture in the GEWOBA quarters was developed by students of the University of the Arts Bremen (HfK Bremen) under the direction of Professor Andrea Rauschenbusch and Gregor Schreiter. Over two semesters, the students developed concepts in which they positioned themselves as formative translators and actively and subjectively contributed to sharpening […]
SHANGHAI INSTITUTE OF VISUAL ARTS – “Forgotten Stores”Book Design
This publication explores closed shops in cities that are no longer in business, but are still deeply embedded in the memories and emotions of the neighbourhoods in which they are located. The project uses visual design to express the ‘soul’ of these ‘ghost’ shops, allowing the reader to revisit their value. The book is divided […]
MM Company – Scarpe da favola (Fairytale Shoes)
The book “Scarpe da favola” (Fairytale Shoes), realised for Assocalzaturifici, is an editorial project that recounts the most beautiful and extraordinary made-in-Italy shoes, enclosing a strong message of female empowerment. In fact, the editorial project starts from the rewriting of three famous classic fairy tales (Alice in Wonderland, Cinderella and the Wizard of Oz), whose […]
SHANGHAI INSTITUTE OF VISUAL ARTS – The Strange Zoo of Dialogues
The Strange Zoo of Dialogues is a work that records the present situation of modern society. Through a “big book within a small book” structure, which cleverly separates dialogue from artistic expression, the book presents a clear picture of the modern state of society: facial anxiety, entertainment to death, social desertification. With its geometric style […]
Matteo Bertin – Marcato Heritage
Marcato Heritage is the kitchen equipment collection designed and produced by Marco Spa, strongly inspired by tradition and projected to the future. A product line that focuses on functionality, aesthetics and high-quality materials. […]
Voice® – Barrel Aged Gin
Two is better than one. Three is better than two. Threefold is a partnership of three exceptional mixologists, who equally (≡) create a range of delicious gins equal to, or greater than (≥) the sum of its parts. These two barrel-aged gins are a product line extension designed to sit at a higher price point […]
Voice® – The Districts
McLaren Vale boasts a diverse geology dating back over 650 million years. These three Grenache wines, though from the same region, each originate from different districts. Each bottle of wine features three main labels, each representing the geology of the specific district it originates from, adorned with premium finishing and tactile embellishments. These three labels […]
Maria Blanch Estudi & Woodys Eyewear – THE UNEXAMPLED LOOK
Woodys eyewear brand celebrates its 10th anniversary with the creation of a book that transcends the limits of the traditional editorial design. The book reflects our unprecedented vision of fashion, design, and creativity in the eyewear world. The Unexampled Look is not a normal book. This is a unique and exclusive piece about Woodys. A […]