Competing Projects 2025
Protects the essential / The essential protectsOtium
Tipografia Toffanin has been active in the world of printing for 40 years and has invested in the creation of this sample collection of cardboard boxes to enhance its commercial proposal. The structure as Chinese boxes allows to obtain a double result: on one hand, it produces a surprise effect, exciting for the users, on the other hand it elevates the carboardboxes making them special contents, not just containers. As a matter of fact, the message in the final cardboard box is Protects the essential / The essential protects. The sample collection is designed to keep one box inside the other so as to take up little space and be easily transportable. Each box is different, both in shape and in the closing / opening system. Each one is differentiated by a color to give an idea of the many color combinations available, thanks to the papers by Fedrigoni.