Competing Projects 2025


Seeing is a collection of works and observations by photographer Richard Moran. It embodies his unique way of seeing the world through the lens of a camera and explains how this skill has developed over his 30 year career.

Richard’s previous portfolio brochures had always been a pure demonstration of the breadth of his talents. The aim with Seeing was to dig a little deeper and offer an insight into Richard’s way of thinking, seeing and doing. Richard describes in the foreword how one moment in his career transformed how he saw things — and from then on his work became much stronger, clearer and personal. Our concept was inspired by this thought – we chose to use multiple layers of trace sheets as a cover, which once opened, gradually reveals the full clarity of the image beneath.

Seeing uses a large format to highlight the detail and depth of Richard’s images. Combined with print by Team Impression using coated Fedrigoni papers, the result is high-quality and high-impact.

Creative Communication
United Kingdom
Fedrigoni Special Papers - Golden star k Extra White 200gsm
Fedrigoni Special Papers - Symbol freelife matt plus Premium White 170gsm