Competing Projects 2025
Villa AgavìJacleroi S.r.l.
Jacleroi, a communication agency specializing in the food & wine sector, oversaw the creation of the label line for the wines of Villa Agavì farm. Located in Castelvetro di Modena, Villa Agavì is a place of refreshment that combines a love for vintage design with the natural authenticity of the territory. The labels designed for the three references – Riflesso, Sospeso, and Vertigine – visually capture this duality, blending retro aesthetics with references to the genuineness of the environment. Each bottle is unique in color and design: the stylized symbols recall architectural elements of the place, such as the ancient tiles of the rooms and the material details that define Villa Agavì. The chosen tones are matte and pastel, printed on special paper that enhances the tactile experience, with a “raw-touch” effect that invites one to experience the drink in a sensory way.
