Competing Projects 2025
Beelu Forest Filling CoHarcus Design
Branding and packaging for boutique distillery handcrafting small-batch premium spirits – for Beelu Forest Distilling Co under the name ‘Saprock’. The range of clear and dark spirits are crafted from pure artesian water in Beelu Forest, Western Australia.
They source this pure artesian water at its origin from the Beelu Forest Valley. The artesian water has been naturally filtered through saprock granite resulting in unsurpassed purity. It’s rich in beneficial minerals leading to spirits of refined taste and distinctive smooth flavours.
Contemporary and impactful with traditional quality cues.
The range is offered in 700ml bottles and 200ml Taster bottles.
As a small-batch producer, their labels/packaging are the primary means to spark curiosity and encourage sales. Their labels had to do the heavylifting in brand storytelling.