Wempe Luxury Jewelry PackagingGerhard D. Wempe GmbH & Co. KG

The outer packaging of the new Wempe luxury case combines aesthetics and functionality. It consists entirely of Fedrigoni papers Sirio Color Cherry and Vermiglione and was deliberately designed in two shades of red – Wempe‘s corporate identity colors. This dual color choice brings together elegance and brand identity. The very stable and tactilely appealing Sirio Color has long been an impressive material for Wempe‘s luxury carrier bags – simply because of its high color stability. The packaging shines in a darker shade of red and is visually highlighted by a narrow shadow joint. This fine line, in a slightly lighter red, not only creates a visual contrast, but also conveys a well-thought-out construction and attention to detail. The Wempe logo is placed on the top of the case, which underlines the brand presence. Inside, the dark red box surprises with its lighter shade of red and thus provides a stage for the dark red case, which continues the element of the shadow joint.