Competing Projects 2025
Halcyon SpiritsFortyTwo Studio
We were commissioned to design in independent brand and bottle system for the fast-growing and youthful whisky collector. Halcyon Spirits’ initial collection was to feature some of the most rare and celebrated Single Malts available today, each one commanding a significant value, so it was crucial that the bottle carried this ultra-premium position, with individual releases numbering in only hundreds of bottles.
The brand draws directly on the owners’ family history within the Scottish fishing industry. Named after their grandfather’s fishing boat “The Halcyon” which sailed out of Macduff Harbour on Scotland’s Moray Coast.
The label keeps pace with its high-value releases, using single gold foil finish and select emboss on Tintoretto Black Pepper by Fedrigoni. Deliberately restrained and elegant, leaning away from all the trappings of traditional Scotch Whisky labelling, the bottle and label stand apart from the competition.