Señorío de OránEva Arias Graphic Studio

We are obsessed with controlling time, but what if time doesn’t exist?
One of humanity’s main obsessions is time in all its forms. Time constantly shapes our lives: from how and with whom we spend it, to the passing of years and the experience we gain.
The Señorío de Orán wine collection, from Bodegas Orán, is deeply connected to this concept, representing the culmination of years of work and the expression of knowledge acquired over time.
For this wine range, Bodegas Orán set the challenge of creating a design that would reflect the importance of time in relation to wine in a comprehensive way: from the winemaking process itself to, at the moment of consumption, knowing how to pause (time) in order to fully enjoy it, with all the senses engaged.
The concept behind this proposal is inspired by Einstein’s Theory of Special Relativity. Thus, the design represents three approaches to the concept of time, each one associated with a specific wine, based on its characteristics.