Competing Projects 2025

Ghost. Project#cartadesign

I designed a book for ‘The Carrot Collective’ in limited copies for an auction of exclusive artworks hold in Chicago (USA). The concept of the book is to unveil the content using materials as a source of creativity.
For the design, I was inspired by the phrase from Saul Bass, “Design is thinking made visual”, so the catalog not only showcases a collection of exclusive artworks but to introduce Ghost Projects as a brand. Each design choice will reflect a specific brand pillar: transparent, discreet, connected.
The paper selection will reflect Ghost Project’s discreet nature soft to put your mind at ease when you touch it and whisper soft when you turn the page. The cover design will reflect the concept of transparency: by creating a dye cut cover, this shows that we will show you what we are about, but when the page is turned a greater experience will be revealed.

Category
Creative Communication
Country
Italy
Papers
Fedrigoni Special Papers - Savile row plain Dark Grey 200 g/m2
Fedrigoni Special Papers - Savile row plain Camel 300 g/m2
Fedrigoni Special Papers - Sirio color rough Black 115 g/m2
Fedrigoni Special Papers - Arena smooth HD Natural 170 g/m2
Brand
The Carrot Collective
Designer
Dario Carta
Printer/Converter
Grafica Monti Bergamo