Competing Projects 2025

Celebrando a Vida Projetar Empreendimentos Literários LTDA / Hilton Impressos de Luxo

The project, the result of meticulous listening, aimed to gift clients who marked Hilton’s history on their anniversary. A social card explored symbolic aspects of regional culture, part of their history. The chosen font and created monogram represented delicacy, harmony, and interaction, traits present in the couple’s relationship. Every detail composed the narrative. The painted jaguars revisited frequent trips to the Pantanal. The figs honored the centenary fig tree on the family’s farm. Faith was present in the medal. The dragonfly and the bow on the jaguar’s neck represented family jewels that have been passed down through generations. The plants and animals expressed love for nature. The subtly textured paper with a unique touch was an important support for the hand-made embossed prints and digital printing, revealing the duality and contrast between the artisanal and the technological, conferring luxury, refinement, and versatility to the work. A celebration of life!

Category
Creative Communication
Country
Brazil
Papers
Fedrigoni Special Papers - Old mill Bianco 130 g/m2
Fedrigoni Special Papers - Old mill Bianco 250 g/m2
Brand
Hilton Impressos
Designer
Bruna Sampaio
Printer/Converter
Hilton Impressos