Competing Projects 2025

Vinha da AfuradaSafarispoon House of Design

The synthesis and transformation of complex organic elements into simple yet delicate forms lie at the heart of the label design for Vinha da Afurada wine. Inspired by the vineyard itself, situated between 550 and 580 meters in altitude, the label graphically represents the geography of the estate in two dimensions. The orientation of the vines is depicted through diagonal lines, while the actual shapes are derived from aerial photographs. Circular forms simulate the olive trees that surround the vineyard, creating a visual connection with the landscape.

Thus, the label is not just a packaging; it is a representation of the beauty and complexity of the nature surrounding the vineyard, inviting the consumer to experience the essence of the place in every sip.

Category
Label
Country
Portugal
Self-Adhesives
Cotone Ultra WS
Brand
Quinta do Pessegueiro
Designer
Daniel Matos
Printer/Converter
Etiquel