Prospettiva Van OrtonPaolo Rinaldi

Prospettiva Van Orton is the first monograph dedicated to the Van Orton brothers, internationally renowned digital artists from Piedmont. The catalog evocatively and kaleidoscopically transfers their style, which in ten years has redrawn the boundaries of neo-pop thanks to numerous collaborations with illustrious names in industry, design, music, fashion, cinema, and sports. The volume presents an extensive and accurate collection of essays and iconographic material, providing readers with original and multiple interpretations of the Van Orton world. The interior on glossy coated paper recalls the glossy magazines of the 1980s, a decade of great inspiration for the duo. The Imitlin paper gives depth to the white-lined illustration on the cover and interacts with the transparent PVC dust jacket printed in colors. The cover was printed in 4 different tones (pink, yellow, green, light blue) to recall the color spectrum of their works.