Competing Projects 2025
Terre Massesi - Una storia di famiglia, di vino e di brandingI'M comunicazione
For the design of the Terre Massesi leaflet, we gave shape to the paper. We did this starting from the brand’s five-pointed pictogram, which inspired us to create a unique and distinctive die-cut. When the leaflet is opened, the shape of the brand is revealed, and the journey to discover the winery begins. A design solution that immediately captures the eye and conveys all the strength of the Vineyard. The materiality of the Arena White Smooth paper, natural and elegant, enhances the depth of the colors and highlights the company’s positioning. Every element of the design system was created to tell the deep connection between the brand and its territory.
Category
Creative Communication
Country
Italy
Papers
Fedrigoni Special Papers - Arena smooth White 250 g/m2
Brand
Terre Massesi
Designer
I'M comunicazione
Printer/Converter
Grafica Metelliana
