Competing Projects 2025
Vista Alegre's Booklet 200 years of storiesTipografia Lessa, Lda
The booklet that accompanied Vista Alegre’s GIFT Catalogue 2023-2024 extends the pictorial, narrative and even legendary potential of a bicentennial brand, with a trajectory rich in unexpected facts, unusual curiosities, unforeseen comic events and myths whose origins have been lost to time. To tell these stories with proper literary nature, Vista Alegre challenged the renowned writers Afonso Cruz, Filipa Leal, Gonçalo M. Tavares, Ondjaki and Teolinda Gersão, whose prose is complemented by illustrations by Gonçalo Viana, in a perfect symbiosis of fantasy and humor.
Arena Rough White paper was chosen to give shape to this creative piece. At the end of the cover, giving a touch of prestige, the brand’s logo appears debossed.
Category
Creative Communication
Country
Portugal
Papers
Fedrigoni Special Papers - Arena rough White 140 g/m2
Fedrigoni Special Papers - Arena rough White 300 g/m2
Brand
Vista Alegre
Designer
Vista Alegre
Printer/Converter
Tipografia Lessa, Lda
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