Competing Projects 2025
LA PETITE MADELEINEBroadart Packaging - La Halle
La Petite Madeleine is the story of a deep desire to create and to do so differently.
It is an optimistic creation bringing together renowned perfumers, exceptional raw materials, innovation, and respect for life. It is an olfactory story, born from a poem we write: a text crafted like a madeleine de Proust to remember beautiful things…
It is a poem of virtuous materials. Cork, French glass, shell powder, beet alcohol, paper fibers from sustainable forests, and vegetable inks compose this unique story.
It is an odyssey of small steps, where most of the protagonists evolve within a few dozen kilometers of each other.
Category
Packaging
Country
France
Papers
Fedrigoni Special Papers - Arena rough White 300 g/m2
Brand
LA PETITE MADELEINE
Designer
Sophie Pechaud - Agence Malice
Printer/Converter
Broadart Packaging - Imprimerie de la Halle
